VALERIE TRISNADI
Heroines (2019)
HERoines Inc. is a nonprofit in NYC that aims to empower women, young and old, to create the lives they want to live through events, girl talk, books, videos and more.
PROJECT DURATION
3 weeks
RESPONSIBILITES
Website design, branding
ROLE
Designer
Heroines Inc. (2019)
HERoines Inc. is a nonprofit in NYC that aims to empower women, young and old, to create the lives they want to live through events, girl talk, books, videos and more.
DURATION
3 weeks
RESPONSIBILITES
Website design, branding
ROLE
Designer
BACKGROUND
Heroines Inc. was a non-profit that was struggling to gain membership and engagement. During my internship at Wix.com, I worked with Heroines Inc.'s founder to redesign its website and branding based on market research about the NGO's needs.
PROBLEM
How can we redesign Heroines Inc.'s website to increase engagement, promote the NGO, and attract new members?
BACKGROUND
Heroines Inc. was a non-profit that was struggling to gain membership and engagement. During my internship at Wix.com, I worked with Heroines Inc.'s founder to redesign its website and branding based on market research about the NGO's needs.
PROBLEM
How can we redesign Heroines Inc.'s website to increase engagement, promote the NGO, and attract new members?
Heroines (2019)
HERoines Inc. is a nonprofit in NYC that aims to empower women, young and old, to create the lives they want to live through events, girl talk, books, videos and more.
DURATION
3 weeks
RESPONSIBILITES
Website design, branding
ROLE
Designer
PROCESS
Through intensive research about their goals and the needs of their intended demographic (women in their 20s-30s), I proceeded to redesign their website, restructure their site map, create new wireframes, and determine the overall creative direction for their brand.
RESULTS
Within 3 months of its launch, member registration increased by 260% and became featured in several publications.
PROCESS
Through intensive research about their goals and the needs of their intended demographic (women in their 20s-30s), I proceeded to redesign their website, restructure their site map, create new wireframes, and determine the overall creative direction for their brand.
RESULTS
Within 3 months of its launch, member registration increased by 260% and became featured in several publications.
AWARDS & PUBLICATIONS
“3 nonprofit rebrandings that show the power of design in amplifying a mission."
Fast Company, 2019
"The 30 Best Websites of 2022": Best Non-Profit Website
Wix.com, 2022
"21 Best Nonprofit Websites That Truly Make a Difference"
Wix.com, 2021
